Friday, October 12, 2012

The Positive Side Of The EU Malaise: No Urus | The Truth About Cars

There is a GOD: With Europe paying a lot of penance for its sins, we might be spared hell in form of a Lamborghini and Bentley SUV. In order to save cash for Volkswagen, the company may put the Lamborghini Urus and the Bentley SUV, codenamed? EXP9F, on ice, Reuters says.

The decision will come on November 23, when the Supervisory Board reviews planned spending on equipment, factories and vehicles. In crisis times, extravagant projects are first to go.

The show-off SUVs won?t bring much to the bottom line, says a study of IHS Automotive.

The forecast sees the Bentley SUV peak at fewer than 4,000 cars in 2016, while the Lamborghini Urus could reach a maximum of fewer than 2,400 in 2018. Lamborghini especially needs to keep a low profile. The brand never made money since bought by Volkswagen. It is considered a boardroom toy, and its sole reason for being is that the Volkswagen board has Bugatti, and the Audi board wanted a toy of their own.

It the Paris auto show, Volkswagen CFO Hans Dieter Poetsch signaled the possibility of further austerity measures:

?In this environment, we need to have a considerable amount of liquidity available. It?s normal that one looks for items that aren?t imperative.?

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Source: http://www.thetruthaboutcars.com/2012/10/the-positive-side-of-the-eu-malaise-no-urus/

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